by P.A. Geddie | Apr 29, 2023 | MEDIA RELATIONS
By P.A. Geddie Most media outlets want to help promote your towns and events. You just need to make it easy for them. With hundreds of topics to cover daily, they don’t often have time to chase down every story. Help them gather the news and they’ll...
by P.A. Geddie | Dec 16, 2016 | MEDIA RELATIONS
By P.A. Geddie A great “advertising” strategy is to focus on getting editorial coverage in key publications. Make sure your message is getting viewed in as much CONTENT as possible. When consumers started skipping TV commercials through TVO devices, savvy...